Here’s a detailed breakdown of a comprehensive worldwide overseas logistics operation—including warehousing, distribution, sales, and marketing—tailored for industrial, railway, and metro rail materials, machinery, spare parts, and services
Jigisha Enterprises Pvt Ltd
1. Global Logistics Operations
Inbound Logistics
Sourcing of raw materials and OEM parts from international vendors (e.g., Germany, Japan, USA)
Customs clearance and compliance with local regulations (e.g., BIS for India, CE for EU)
Multimodal transport: Air, sea, rail, and land freight integration for large and sensitive equipment
Warehousing (Global & Regional)
Regional Hubs: Located near major ports or industrial clusters (e.g., Rotterdam, Jebel Ali, Singapore, Mumbai)
Bonded Warehouses: For duty-free storage until final destination is confirmed
Climate-controlled & Secure: For electronics, sensors, and high-value components
Inventory Visibility: Real-time WMS with IoT tracking (barcode, RFID, GPS)
Jigisha Enterprises Pvt Ltd
2. Distribution Operations
Last-Mile Logistics
Delivery to rail yards, metro depots, or industrial plants
Use of specialized vehicles for oversized or hazardous cargo
Dynamic route optimization software
Reverse Logistics
Returns for damaged or incorrect parts
Handling of refurbished spare parts
Warranty and AMC replacements
Cross-Docking & Transshipment
Especially useful in project-based rail/metro construction, ensuring materials flow directly to the site with minimal storage
Jigisha Enterprises Pvt Ltd
3. Sales & Market Penetration Strategy
Global Sales Channels
Regional Sales Offices: With domain experts in railway/industrial engineering
Distributors and Resellers: Local partnerships to penetrate public procurement markets
E-commerce Platform: Self-service B2B portal for ordering parts/services (as described earlier)
Public Sector Engagement
Registration on national procurement systems:
IREPS (India)
GeM (India)
UNGM (UN Global Marketplace)
European Tenders Portal (TED)
Tender participation and project bidding
Jigisha Enterprises Pvt Ltd
4. Marketing Strategy (B2B & B2C Focused)
Industrial & Commercial Marketing Channels
Industry Trade Shows: InnoTrans (Berlin), RailLog Korea, Middle East Rail, etc.
Whitepapers & Case Studies: Highlighting successful rail/metro projects
Technical Webinars: Focused on OEM technologies and railway modernization
Digital Campaigns
SEO for niche product search (e.g., “UIC-approved bogie assemblies”)
LinkedIn ads targeting transport ministry, infrastructure consultants
Email campaigns to procurement departments and OEMs